As the name of the company suggests, Robinhood’s founders promoted their product as being the vehicle for leveling the financial playing field. Chat boards, Facebook groups, and Reddit threads became rife with daring bets on options and exquisitely timed short term maneuvers.

In the wake of the 2008 crash where nobody suffered any consequences, Reddit's /wallstreetbets became a communal space to hold them accountable. "Now, we all get to sit back and watch — and learn."

This is was one of the very first posts that put a name to the face. 'Meme stocks' became the newest cultural phenomenon that caught the fancy of investors who happily jumped into this David vs Goliath movement.

"In case you were wondering why so many are empathetic to the r/WallStreetBets trolls and their Reddit antics, it’s because they’ve finally figured out how to game the house. A house that, just like in the Vegas casinos, always wins."

What happened when a meme czar initiates a spontaneous conversation with the founder whose platform enabled meme stocks? The market realized that Clubhouse was the place for culturally relevant conversations.

The viral contagion of the GameStop and Dogecoin frenzy is fascinating because we witnessed to what extent memes are capable of moving markets.